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Marketing Tips, News, Reviews, Shop, Video

Black Friday/Cyber Monday Sale: Kindle Version On Sale Now for $0.99!

'Tis the season... of the sale, and my book, Everything I Know about Business and Marketing, I Learned from THE TOXIC AVENGER is no exception! Now through November 30th, you can get the Kindle Version of the book for only $0.99! Yep, that's…
November 25, 2017
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Marketing Tips, Podcasts, Toxic Avenger

Marketing Lessons From The Toxic Avenger - This Week's Six Pixels Of Separation Podcast

Mitch Joel is not just a highly regarded author and marketing thought leader, nor is he just a long-established blogger and podcaster. He's also not just a co-founder and president of a successful global digital agency, nor is he just a…
November 20, 2017
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BOOK

Chapters 5 & 6: Working FREE-Lance & Becoming a Full-time Tromite

Greetings from Tromaville! Here are Chapters 5 & 6 from my book, Everything I Know about Business and Marketing, I Learned from THE TOXIC AVENGER. Since they are short and related, I am including both chapters here. If you haven't done…
5 Comments
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November 6, 2017
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Marketing Tips, News, Reviews

@Gapingvoid: How the movie making model can help drive better business

Many years after my stint in Tromaville, I had the pleasure and opportunity to work with business cartoonist Hugh MacLeod and his business partner Jason Korman at their unique "culture design" agency, Gapingvoid. Hugh has an uncanny talent…
October 22, 2017
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BOOK, Toxic Avenger

Chapter 4: Trailer Trash

Greetings from Tromaville! Here is Chapter 4 from my book, Everything I Know about Business and Marketing, I Learned from THE TOXIC AVENGER. If you haven't done so already, you can read the Foreword by Troma co-founder, Lloyd Kaufman,…
14 Comments
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October 1, 2017
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Live Reading, Video

Facebook Live: Live Book Reading!

As an experiment, I decided to read a few chapters from my book, Everything I Know about Business and Marketing, I Learned from THE TOXIC AVENGER "live" on Facebook Live! It was a fun time reading aloud, and the feedback has been very positive…
3 Comments
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September 21, 2017
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BOOK

Chapter 3: Meet the Moguls

Greetings from Tromaville! Here is Chapter 3 from my book, Everything I Know about Business and Marketing, I Learned from THE TOXIC AVENGER. If you haven't done so already, you can read the Foreword by Troma co-founder, Lloyd Kaufman, and…
4 Comments
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September 2, 2017
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Marketing Tips, Podcasts

Sharing Some Marketing Smarts from the Book on the MarketingProfs "Marketing Smarts" Podcast

If you're a marketer you have likely heard of MarketingProfs, one of the leading online marketing resources, with over 600,000 members. In their own words, "MarketingProfs is the one source that individual marketers, marketing teams, and…
August 30, 2017
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News, Toxic Avenger, Video

John Oliver Tackles Nuclear Waste with The Toxic Avenger on HBO's Last Week Tonight

My monster mentor is going mainstream! Not only is Toxie the star of movies, cartoons, and an off-broadway show, but lately The Toxic Avenger has been a darling of late-night talk show hosts looking to make a convenient comic reference to a…
August 21, 2017
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Shop, Signings, Store

Signed Books and Bulk Orders Now Available!

It is easy for me to sign books for folks at live events such as Florida SuperCon, but a number of people have asked me how they can also get a signed copy of my book. Since I can't offer signed copies at Amazon or Barnes & Noble, I've…
August 20, 2017
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Events, Toxic Avenger, Video

Video Highlights from Book Promotion with the Troma Team at Florida Supercon

I had a blast reuniting with the Troma Team at Florida SuperCon to promote, sell and sign copies of my book, Everything I Know about Business and Marketing, I Learned from THE TOXIC AVENGER. Every time I get together with Troma co-founder, Lloyd…
1 Comment
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August 19, 2017
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Events, Toxic Avenger, Video

Live Book Reading at Florida Supercon with Lloyd Kaufman and Toxie Himself!

At the recent FLORIDA SUPERCON, I had the chance to read a few chapters from my book accompanied by Troma co-founder Lloyd Kaufman, who wrote the Foreword for the book. Lloyd and I were joined by The Toxic Avenger himself. Needless to say, I…
4 Comments
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August 17, 2017
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Podcasts, Toxic Avenger

See, Here's the Thing: I was on "See, Here's the Thing!"

  My podcast tour to promote my book, "Everything I Know about Business and Marketing, I Learned from THE TOXIC AVENGER" continues, and this latest trip to the podosphere was a blast. I had the pleasure of joining the dynamic duo,…
August 3, 2017
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Events, News, Toxic Avenger

Florida Supercon, Here We Come! @Sass and @Troma (@LloydKaufman) United Again!

Greetings from Tromaville! It has been over 20 years since I was officially a member of the Troma Team, but since writing my book, "Everything I Know about Business and Marketing, I Learned from THE TOXIC AVENGER," I have been having a blast…
July 24, 2017
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BOOK

Chapter 2: The Troma Building

Greetings from Tromaville! Here is Chapter 2 from my book, Everything I Know about Business and Marketing, I Learned from THE TOXIC AVENGER. If you haven't done so already, you can read the Foreword by Troma co-founder, Lloyd Kaufman, and…
2 Comments
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July 16, 2017
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Reviews

"One part memoir, one part marketing guide..." – Nice Review by @TheDaddyComplex

Getting a glowing review on Amazon is great (please leave one!) It is also great to get a review on a popular blog – in this case the witty and well regarded The Daddy Complex, written by David Vienna. Once upon a time, I too was a "dad…
July 15, 2017
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Toxic Avenger, Video

My Mentor was a Monster! (Video)

Here's a short promotional video for the book: In business, it is important to have a mentor... Watch the video (and please share!)
1 Comment
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July 2, 2017
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BOOK

Chapter 1: Welcome to Tromaville

Greetings from Tromaville! Here is Chapter 1 from my book, Everything I Know about Business and Marketing, I Learned from THE TOXIC AVENGER. If you haven't done so already, you can read the Foreword by Troma co-founder, Lloyd Kaufman,…
3 Comments
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June 25, 2017
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Marketing Tips, Podcasts

Samurai Says #46: B-Movies are Serious Business

I've been doing a bunch of podcast interviews for my book, and given the nature of Everything I Know about Business and Marketing, I Learned from THE TOXIC AVENGER, I've had the chance to appear on shows focused on business, marketing, and…
June 24, 2017
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Podcasts

Josh: The Podcast, Finding That One Thing – A Conversation with Jeffrey Sass (Plus Book Giveaway!)

According to his bio, Josh Shear is: a Writer, Podcaster, Thinker, Work-in-progress, Freemason, Husband, Doggy Daddy, Web Designer, Social media consultant, Conversationalist, Motivational aspirationalist, Accountability partner, Connector,…
June 22, 2017
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BOOK, Toxic Avenger

Introduction: Lights, Camera, Action!

Greetings from Tromaville! Here is the Introduction to my book, Everything I Know about Business and Marketing, I Learned from THE TOXIC AVENGER. If you haven't done so already, you can read the Foreword by Troma co-founder, Lloyd Kaufman.…
7 Comments
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June 11, 2017
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Marketing Tips, Podcasts, Toxic Avenger

Talking Business, Marketing & Toxie on the #ChansLogic Podcast

Chandler Walker is a walking example of motivation. He runs the successful StoneAgeFuel School of Fitness in Reno Nevada, as well as the StoneAgeFuel Barbell Club and StoneAgeFuel Youth Weightlifting and Sports Performance. He is also the…
June 8, 2017
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Page 3 of 41234

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> About the Author

While early in his career, Jeff Sass was making B-movies, he has spent more recent years in the C-suite as a COO, CEO, and CMO. With a career spanning the entertainment, computer-game, mobile, and Internet worlds, he has written and produced for film and TV, and he has been a tech start-up entrepreneur.

A frequent speaker on entrepreneurship, mobile marketing, domain names, and social media, Jeff Sass has had articles appear in Forbes, Entrepreneur, AdAge, and many other publications. As the father of three, he has also been a prolific “dad blogger,” participating in influencer campaigns for brands including Intel, Sony, Ford, LG, Asus, and others.

Despite this seemingly successful career, Jeff Sass is happy to admit that everything he knows about business and marketing, he learned from The Toxic Avenger. For a more detailed Touch of Sass, please visit JeffreySass.com

> JOIN THE EMAIL LIST AND STAY TOXIC!

Live Book Reading at SuperCon

https://youtu.be/WfB2-iB0HpE

My Mentor was a Monster!

https://youtu.be/iWmeUFLCBtw
Popular
  • Foreword by Lloyd Kaufman, Troma CofounderApril 16, 2017 - 4:22 pm
  • Chapter 4: Trailer TrashOctober 1, 2017 - 2:25 pm
  • Chapter 10: Find Something to Believe InApril 29, 2018 - 12:11 pm
  • Introduction: Lights, Camera, Action!June 11, 2017 - 10:40 am
Recent
  • That Time I Did a Book Reading with Lloyd Kaufman &...January 10, 2021 - 9:36 pm
  • Chapter 29: Raising your HandJuly 18, 2020 - 6:55 pm
  • My Troma Story on the Good Story PodcastApril 12, 2020 - 12:20 pm
  • Chapter 28: Sleeping on the JobFebruary 23, 2020 - 12:48 pm
Comments
  • […] and 6, 7, 8, 9, 10, 11, 12, 13, 14, 15, 16, 17, 18, 19, 20, 21, 22, 23, 24, 25, 26,...July 18, 2020 - 7:23 pm by Chapter 29: Raising your Hand - Everything I Know About Business and Marketing
  • […] 1, 2, 3, 4, 5 and 6, 7, 8, 9, 10, 11, 12, 13, 14, 15, 16, 17, 18, 19, 20, 21, 22, 23, 24, 25, 26,...July 18, 2020 - 7:23 pm by Chapter 29: Raising your Hand - Everything I Know About Business and Marketing
  • […] as well as Chapter 1, 2, 3, 4, 5 and 6, 7, 8, 9, 10, 11, 12, 13, 14, 15, 16, 17, 18, 19, 20, 21, 22, 23, 24, 25, 26,...July 18, 2020 - 7:23 pm by Chapter 29: Raising your Hand - Everything I Know About Business and Marketing
  • […] the book as well as Chapter 1, 2, 3, 4, 5...July 18, 2020 - 7:22 pm by Chapter 29: Raising your Hand - Everything I Know About Business and Marketing
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Read FREE CHAPTERS

  • Chapter 29: Raising your HandJuly 18, 2020 - 6:55 pm
  • Chapter 28: Sleeping on the JobFebruary 23, 2020 - 12:48 pm
  • Chapter 27: Putting Out Fires (Literally)October 6, 2019 - 2:58 pm
  • Chapter 26: Yes, We Cannes!June 30, 2019 - 3:38 pm
  • Chapter 25: Influencing the InfluencersFebruary 5, 2019 - 8:20 am
  • Chapter 24: Be Open to the UnexpectedNovember 18, 2018 - 10:22 am
  • Chapter 23: Everyone is Expendable (Especially if you Wear a Mask)October 21, 2018 - 6:24 pm
  • Chapter 22: Location, Location, LocationSeptember 9, 2018 - 1:34 pm
  • Chapter 21: Delegate or DieAugust 26, 2018 - 1:10 pm
  • Chapter 20: This Means WAR!July 29, 2018 - 2:06 pm

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Reviews:

“Great book about marketing and how your career can evolve from past experiences. Easy to read.” – Amazon Customer

“It’s funny, it’s irreverent, and an incredibly valuable Primer, AND Reminder, for how to succeed in business. Thank you Jeff Sass… any interaction with you is valuable, in so many ways.” – Ted Rubin

“The author packs a lot of great marketing advice and examples in a little over 100-pages — and who doesn’t like the Toxic Avenger? I learned some stuff; confirmed some other things and thoroughly enjoyed the read. Jeff Sass can write and told a great story of his years with the cult classic movie studio Troma while weaving in dozens of important marketing and business lessons along the way.” – B. Olson

“I’ve read a lot of business and marketing books that include banal examples from Corporate America. This book is very different; it brings life to business lessons such as the importance of teams through colorful stories from the author’s personal experience at B-movie studio Troma. Several of the business lessons are ones I haven’t heard anywhere else and make a lot of sense. I highly recommend picking up this book.” – Andrew

“This is a fun book to read with great lessons for all entrepreneurs. Jeff Sass weaves his personal story working on the Toxic Avenger series and other movies into practical and wise lessons for any business owner and marketer. If you like movies, super heroes or have ever wondered what the real business of the independent film industry is like, you’ll enjoy this book and have great takeaway points about how to build and promote your products and services.” – Jennifer Wolfe

See all reviews on Amazon.

 

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AFM Amazon American Film Market Book Content Books Branding Business Chandler Walker ChansLogic Chapter 1 Chapters Comic Con Culture David Vienna Domain Names DomainNameWire Entrepreneurship Florida Supercon Introduction John Altamura Kindle Late Night Lloyd Kaufman Marketing Mentor Mentorship Movies News New York Podcast Podcasts Politics Reviews Samurai Says Satori See Here's the Thing Seth Meyers Startups The Daddy Complex The Troma Building Tips Toxic Avenger Toxie Troma William Shatner
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