Entries by Jeffrey Sass

Chapter 25: Influencing the Influencers

Greetings from Tromaville! Here is Chapter 25 of my book, Everything I Know about Business and Marketing, I Learned from THE TOXIC AVENGER. This chapter shares a lesson about self-awareness and authenticity, so get ready to get real!  This Chapter also talks about the many filmmakers and celebrities who have been inspired and influenced by Troma. If you haven’t done so already, you can read the Foreword by Troma co-founder, Lloyd Kaufman, and the Introduction to […]

February 5, 2019 by
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My Interview “You Don’t Ask, You Don’t Get!” on the Photogs Unite! Podcast

Mike Lloyd is a successful photographer, and, as I found out, a great interviewer. His podcast, Photogs Unite!, is full of insights, wisdom, and advice that will benefit pro photographers as well as anyone running a business. The show is targeted to photographers as the audience, but Mike doesn’t interview photographers as guests on the […]

January 13, 2019 by

Chapter 24: Be Open to the Unexpected

Greetings from Tromaville! Here is Chapter 24 of my book, Everything I Know about Business and Marketing, I Learned from THE TOXIC AVENGER. This chapter shares the lesson that inspiration comes in many forms and often in unexpected shapes and sizes. You need to be ready to see it, and embrace it! If you haven’t done so […]

November 18, 2018 by

Chapter 23: Everyone is Expendable (Especially if you Wear a Mask)

Greetings from Tromaville! Here is Chapter 23 of my book, Everything I Know about Business and Marketing, I Learned from THE TOXIC AVENGER. This chapter shares a lesson about dealing with talent (i.e. employees) and their unique quirks, and recognizing that everyone is expendable… even you and me. If you haven’t done so already, you can […]

October 21, 2018 by

Chapter 22: Location, Location, Location

Greetings from Tromaville! Here is Chapter 22 of my book, Everything I Know about Business and Marketing, I Learned from THE TOXIC AVENGER. This chapter explores some of the negotiation skills learned from scouting film locations and the importance of finding and leveraging your team’s hidden passions and talents. If you haven’t done so already, you […]

September 9, 2018 /1 Comment/by

Chapter 21: Delegate or Die

Greetings from Tromaville! Here is Chapter 21 of my book, Everything I Know about Business and Marketing, I Learned from THE TOXIC AVENGER. This chapter explores the importance of letting go and surrounding yourself with smarter, better people, and letting them do the things they are good at (while you do the things you are best […]

August 26, 2018 by